Our Online coaching is a blended coaching, learning and action program which uses online one on one coaching and action-based learning in the business. Each coaching session is tailored to your needs. Get in touch for a free 15 minute taster session.

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For Organisations | New Programme

The Power of One Team

Unlock potential  | Drive performance  | Synergise your team

Your teams transform your strategy into reality. We guide teams through a process of uncover their collective heartbeat. As they clarify their shared values and purpose, their contribution to the organisation’s broader objectives becomes obvious. Awaken a sense of ownership over their roles. Flexible programme 3-6 weeks or a more extensive 3-6 month

1 February 2024

Leaders Summit: Championing Corporate Social Justice

Breaking Barriers | Promoting Inclusion

Teaming up with #WilsonHartnell, The Core Story proudly backs the #OpenDoorsInitiative, dedicated to fostering inclusive workplaces. Minister #SimonCoveney and business leaders convened this morning for the Open Doors Leaders Summit, shifting focus towards Corporate Social Justice. Industry experts from #indeed , #ey#sodexo and #bankofamerica shared initiatives promoting inclusive recruitment and cultural sensitivity. CEO of Open Doors Initiative, #JeanneMcDonagh, urged attendees to drive positive social impact.

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25 January

BioPharma & Life Sciences Connected Live

Cutting-edge Insights | Real-world Solutions

The Core Story is thrilled to partner with the Biopharma and Life Sciences Conference and Exhibition, taking place January 25th at the Radisson Blu Hotel and Spa in Little Island, Cork. Our CEO, Padraig Hyland will be discussing the latest trends and future of BioPharma with leading experts in the industry. Over 75 leading speakers involved in the development & manufacturing of biopharmaceutical & biotech products & technology will participate in a full day’s schedule of keynote talks & panels on the topics shaping the sector.

Join The Core Story team at stand 59a. Registration for this event is FREE!

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Wednesday 6 December

Building a Business with Heart

Prioritize Purpose | Cultivate Impactful Leadership

Connecting with the heart of the team and organisation leads to profound transformation and a lasting legacy. Building a business with ❤️ entails creating a company culture centred on purpose and impact, ensuring all stakeholders feel valued and heard. By focusing on people, transparency, community, and leadership, you can create a business that not only generates profit but also positively impacts the world.

Join us for our event on Wednesday, December 6th, at 14:00 GMT / 09:00 Eastern Standard Time. Discover how to build a business that combines profit with purpose!

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17 - 18 October

UNLEASH World – Paris

The Core Story Team is excited to attend UNLEASH World 2023 in Paris, the most influential HR event in the world. The Core Story believe the way we do business is changing, and as leaders work to drive performance, steering their organisation toward a brighter, more sustainable future, one thing is clear—no leader can go it alone. The Core Story believe it is time for a game-changing approach to engagement —an approach that sparks from the heart of your organisation.

Join us at booth #C113 to discuss our game changing approach or reach out to set up a meeting on site.

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Thursday 28 September

Authenticity: The Key to Great Leadership

Unlocking Success | Fostering Thriving Environments

It’s not just a buzzword; it’s the cornerstone of success. If you want to recruit and retain the best talent, you have to lead differently and you need to create a workplace where people want to work and feel valued. Authentic Leaders use personal values to inform decision making, meaning their authentic self (and those of team members) is important to the story and success of an organisation. The Core Story firmly believe that the core of outstanding leadership is authenticity. Authentic leaders can have a profound impact on individuals and organisations, creating environments where people can thrive, collaborate and achieve meaningful results.

Join us on Thursday, September 28th, at 09:00 Eastern / 14:00 BST to delve deeper into the impact of authentic leadership. Let’s lead with authenticity and make a difference together!

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For Leaders | New Programme

Transformational Leadership

Speak with impact  | Drive change and transformation  | Build your own leadership brand

Rediscovering your authentic voice, you regain the ability to connect directly with individuals and audiences as your real, authentic self. They see a truer you, more fluid, natural ability and inspiring. 3 Modules (total of 13 sessions) 1hr online sessions once a week over 13 weeks.

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Monday 24th July

Making Purpose a Business Advantage

Thrive in a Purposeful Culture | Sustainable Growth | Enhanced Employee Engagement

Discover the transformative potential of purpose-driven business! In today’s evolving work landscape, employees seek meaning over mere means, highlighting the crucial role of purpose in organizational success. Defining your company’s purpose goes beyond crafting a statement – it’s about leveraging it to drive growth and engage stakeholders.

Join us on Monday, July 24th, at 09:00 Eastern / 14:00 British Summer Time to delve into the power of purpose and learn how to infuse it into your company culture for sustainable growth.

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Wednesday 7 June

The Power of Storytelling in Sales

Unlock Emotional Selling | Connect & Persuade Through Story

From ancient campfire tales to modern TED talks and Instagram stories, storytelling has shaped human communication. Now, leverage its power to revolutionize your sales approach. Mastering this skill enables you to become an exceptional salesperson, forging instant connections and trust in the workplace. In today’s B2B landscape, emotions sway buying decisions more than facts. Discover how crafting compelling narratives can sway internal stakeholders and seal the deal.

Join us for “The Power of Storytelling in Sales” on Wednesday, June 7th, at 09:00 Eastern / 14:00 British Summer Time. Transform your sales strategy!

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Thursday 27 April

How to tell your Strategy Story

Simplifies complex ideas | Enhances employee engagement | Driving organisational success

Veit Etzold asserts that “Strategies are stories,” underscoring the narrative’s pivotal role in charting our path forward. The Harvard Business Review recently published an article titled “Your Strategy Needs a Story” highlighting that strategy should not just be a set of analytical and logical choices. Storytelling helps leaders unite teams around a shared vision, improving engagement and motivation.

In our session on Strategy & Story, happening Thursday, April 27th, at 09:00 Eastern / 14:00 BST, Padraig Hyland and Dr. Yolande Coombes will guide you through the art of storytelling in leadership and strategy. Unleash the potential of narrative to inspire engagement, fuel motivation, and drive success.

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Thursday 23 March

Telling Stories with Data

Unveiling Insights | Engage & Persuade

Data is the lifeblood of any organisation or business, yet effectively understanding and utilising it presents challenges. The question arises: How do we decipher the complexity and extract its underlying significance? The answer lies in storytelling. By tapping into the emotional dimension of decision-making, we can transform raw data into compelling narratives. Storytelling enables us to weave seemingly disparate facts, figures, and statistics into coherent tales that convey meaningful insights. This approach serves as an interpretive tool, allowing professionals to communicate their findings in a relatable manner, resonating with clients or colleagues without the need for overly technical explanations. Through storytelling, the power of data becomes accessible and impactful, driving informed decision-making and fostering deeper understanding.

Find out more at our session Data & Storytelling on Thursday 23rd March @ 14.00 GMT/ 09.00 Eastern led by Dr. Yolande Coombes and Padraig Hyland.

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Thursday 26 January

Storytelling in Business

Connect & persuade through story | Speak with impact

Do you want to learn more about storytelling and business and the powerful impact it can have? What kind of stories do organisations need to have? Are personal stories good stories to tell in business? Padraig Hyland, CEO, of The Core Story’s will answer some of these questions at the upcoming Kilkenny Chamber Chat that is taking place in The Set Theatre, Langtons Kilkenny on Thursday 26th January at 6.30pm. If you are in the area, this is a free event for members and non-members and a great way to kick start 2023. Spaces are limited and to register for this event, email Roisin [email protected]

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Thursday 26 January

Storytelling in Action

Connect & persuade through story | Speak with impact

Join our ‘Storytelling in Action’ FREE session on Thursday 26 January @ 14.00 GMT/ 09.00 Eastern (30-45mins) facilitated by Padraig Hyland, Founder of The Core Story. This session is designed to provide you with a space to come and practice sharing your stories, determine what your story is and learn more about the power of story and the impact it can have on your business.

If you have a specific story you are working on; this session is a safe environment for you to share and get immediate feedback and insight. It will be a working session so come along with your cameras on!

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Do you want to showcase your coaching talents?

If you are a coach and would like to be involved in our FREE monthly webinars please get in touch. We like to showcase new talents and approaches and give you the platform to do so. The Core Story™ brings together skills and experience from international business strategy, performing and creative arts, leadership development, broadcasting, and journalism, to create meaningful business stories and strategies, with powerful results.
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For Leaders | New Programme

Authentic Leadership and Storytelling

Speak with impact  | Drive change and transformation  | Build your own leadership brand

Rediscovering your authentic voice, you regain the ability to connect directly with individuals and audiences as your real, authentic self. They see a truer you, more fluid, natural ability and inspiring. 3 Modules (total of 13 sessions) 1hr online sessions once a week over 13 weeks.

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For Leaders & Individuals

Ignite Your Influence

Speak with impact  |  Better pitches and presentations every time  |  Performance skills

The purpose of this Programme is to enable you to deliver presentations with impact and create a strong emotional connection with your clients and other stakeholders.

6 sessions, 1hr online sessions once a week over 6 weeks.

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For Leaders & Individuals

Storytelling in Business

Our series of masterclasses in story and narrative intelligence teach the mechanics of storytelling, helping your participants to become better communicators. But we go deeper, teaching your teams how to leverage narrative in transformative ways across a range of professional and personal contexts, giving your organisation an unprecedented competitive advantage.

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New Leadership Programme Module 1

Uncover your true purpose  | Engage your audience  | Differentiate yourself

We are all born with a unique voice. Over time this voice can become lost in our need to conform. This module guides you on a journey to find, experience and explore the power of your unique authentic voice so you can connect with the people you want to reach. 4 sessions 1hr each. 

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For Leaders & Individuals

Leadership Programme Module 1

Uncover your true purpose  | Engage your audience  | Differentiate yourself

We are all born with a unique voice. Over time this voice can become lost in our need to conform. This module guides you on a journey to find, experience and explore the power of your unique authentic voice so you can connect with the people you want to reach. 4 sessions 1hr each. 

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For Leaders & Individuals

Finding your Authentic Voice

Uncover your true purpose  | Engage your audience  | Differentiate yourself

We are all born with a unique voice. Over time this voice can become lost in our need to conform. This module guides you on a journey to find, experience and explore the power of your unique authentic voice so you can connect with the people you want to reach. 4 sessions 1hr each. 

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For Leaders, Individuals & Start-ups

Story Crafting

Convey a strategy or message  | Connect & persuade  | Create amazing experiences

Emotion trumps rationality so ensuring you have a well crafted story will impact the success of your business. This module looks at the makeup of a well-crafted story. It reflects on the many current stories to create a coherent narrative that can provide a sense of meaning and identity which enables you to construct possible new and authentic narratives. 4 sessions 1hr each.

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For Leaders & Individuals

Voice and Presence

Overcome anxiety  | Develop performance skills  | Influence others

Tune-up how you show up. Your voice has the ability to command, soothe, and entertain. But if you don’t like the way it sounds, it may affect your confidence to do those things. Take command of your voice, overcome anxiety, and own any room. 4 sessions 1hr each. 

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For Business | Tailored Package Available

Strategy Story

Alignment across the business  | Unique market position  | High levels of engagement

Good strategy engages the heart and the mind. We identify your unique and authentic qualities to craft your bespoke strategy story. This is a story specifically designed to energise your business. The story brings clarity to complex environments, stimulating engagement and enthusiasm among personnel, customers and stakeholders. What makes you unique, makes you powerful. Each programme is tailored to a company’s needs.

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Virtual Meeting | Tailored Package

Tailored One to One Coaching

You have an important event, meeting or interview and you want some expert coaching support? The Core Story™ offers a tailored session from our specialist team of senior coaches. Designed to enable leaders to create and deliver a highly engaging events using techniques from business leadership, oratory and theatre performance. Meetings can be tailored to your needs. Request a call back to find out more.

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